Locating Promising Gold Mines - 2000
Goldcorp was once a struggling mining business. With the business in jeopardy and frustrated by the lack of progress, CEO Rob McEwan decided to do something truly revolutionary.
In the Goldcorp Challenge, he took 400 MB of proprietary data, put it online and offered $575,000 in prizes for anybody who could locate promising seams. More than 1,400 contestants identified 110 new targets, 80% of which resulted in substantial new discoveries of gold.
More about the Goldcorp Challenge
http://www.fastcompany.com/44917/he-struck-gold-net-really
Source: http://www.forbes.com/sites/gregsatell/2013/09/13/confused-about-big-data-here-are-5-things-you-need-to-do/2/
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