Wednesday, August 1, 2012

Use of London Olympics for Advertising, Business and Marketing

Olympics for Marketing - Concept, Issues and Challenges - Articles

Using Olympics for Marketing - CIM Note

Brand Republic Olympics 2012 Marketing Related Articles

Best Olympic Marketing Campaign Selections

Three campaigns that deserve medals - sites 30.7.2012

Interesting Olympic Ads - British Airways, P&G and Visa - 15.7.2012

Individual Company Olympic Marketing Campaigns

Cadbury's Campaign




More videos of Coca-Cola Move to the beat campaign

We all make the games.

Procter and Gamble

Wall Street Journal

How WSJ beat NBC's Olympic coverage embargo

London Olympics and B Schools

London Media Centre Articles

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