Toyoda Precepts:
The base of the Global Vision of Toyota Motors
http://www.toyota-global.com/company/toyota_traditions/company/apr_2012.html
Every challenge in Toyota's path would result in the creation of a valuable asset:
Financial Crisis and Toyota Motor Sales Co., Ltd.'s Foundation
http://www.toyota-global.com/company/toyota_traditions/company/dec2009_feb2010.html
Visions Define Toyota's Path
http://www.toyota-global.com/company/toyota_traditions/company/nov2008_feb2009_2.html
Since TMS was first established in 1957, its tireless pursuit of quality across all areas of business, including products, design, engineering, production, management and dealerships, has been the key to the company's successful brand-building in the United States.
The 50th anniversary of Toyota in the U.S.
http://www.toyota-global.com/company/toyota_traditions/company/may_jun_2007.html
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