Saturday, July 14, 2012

Principles of Marketing - Kotler, Armstrong, Cunnigham - Book Information - Part 2

Publisher Pearson

Powerpoint slides and Flash Card sets are provided by Pearson to help students in learning process.
Video shorts exercises are very interesting, Watch video, learn and answer questions. Interesting.

For Chapters 1 to 10 visit Part 1
______________


Chapter 11: New-Product Development and Product Life-Cycle Strategies
Skip Navigation
Chapter Objectives
PowerPoint Express
Flashcards
ExpandChapter Quiz
Internet Exercises
Digital Connections
Destinations
Animated Figures
Video Shorts Exercises
Comprehensive Cases

______________


Chapter 12: Pricing
Skip Navigation
Chapter Objectives
PowerPoint Express
Flashcards
ExpandChapter Quiz
Internet Exercises
Digital Connections
Destinations
Animated Figures
Video Shorts Exercises
Comprehensive Cases


______________

Chapter 13: Marketing Channels and Supply Chain Management
Skip Navigation
Chapter Objectives
PowerPoint Express
Flashcards
ExpandChapter Quiz
Internet Exercises
Digital Connections
Destinations
Animated Figures
Video Shorts Exercises
Comprehensive Cases

______________


Chapter 14: Retailing and Wholesaling
Skip Navigation
Chapter Objectives
PowerPoint Express
Flashcards
ExpandChapter Quiz
Internet Exercises
Digital Connections
Destinations
Animated Figures
Video Shorts Exercises
Comprehensive Cases

______________


Chapter 15: Integrated Marketing Communication Strategy
Skip Navigation
Chapter Objectives
PowerPoint Express
Flashcards
ExpandChapter Quiz
Internet Exercises
Digital Connections
Destinations
Animated Figures
Video Shorts Exercises
Comprehensive Cases

______________
Navigation frame for Chapter 16: Advertising, Sales Promotion, and Public Relations
Chapter 16: Advertising, Sales Promotion, and Public Relations
Skip Navigation
Chapter Objectives
PowerPoint Express
Flashcards
ExpandChapter Quiz
Internet Exercises
Digital Connections
Destinations
Animated Figures
Video Shorts Exercises
Comprehensive Cases

_____________


Chapter 17: Personal Selling and Direct Marketing
Skip Navigation
Chapter Objectives
PowerPoint Express
Flashcards
ExpandChapter Quiz
Internet Exercises
Digital Connections
Destinations
Animated Figures
Video Shorts Exercises
Comprehensive Cases

_____________


Chapter 18: The Global Marketplace
Skip Navigation
Chapter Objectives
PowerPoint Express
Flashcards
ExpandChapter Quiz
Internet Exercises
Digital Connections
Destinations
Animated Figures
Video Shorts Exercises
Comprehensive Cases

_____________


http://wps.prenhall.com/ca_ph_kotler_pom_6/22/5827/1491858.cw/index.html

No comments:

Post a Comment